Beautiful women and cars go hand in hand like peanut butter and jelly in a sandwich. When TechniCraft Collision Repair from Europe wanted to pump up their marketing efforts, they decided bring in some exotic looking beauties from Europe for photo shoots in front of some incredible supercars. Just last summer this photo shoot said to be for their annual calendar took place with models ranging from the blonde Barbie to to the more seductive likes of brunettes with light coloured eyes. Regardless of what your taste is, there is no doubt that these beautiful women not only compliment the sexy lines of the exotic cars positions behind them, but add to the already sex appeal that the TechniCraft crew is looking for in way of marketing. Who ever said sex doesn’t sell? Hell, watching this video makes me want to crash my car just so that I get the chance to meet one of these lovely ladies… then again, insurance would probably get involved and there goes my chances.
What do you think of this marketing idea for an auto collision business? Would you want to take your car there?
Words: Giancarlo Pawelec